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One of the most common skin care complaints is pigmentation, especially for mature and aging skin. Pigmentation can appear in many forms from brown, age spots to redness and sallow skin. One of the best ways to tackle pigmentation is to use targeted treatments with high concentrations of active ingredients. While your daily moisturiser and cleanser can help to slowly fade pigmentation and retain hydration, using high potency serums are the best ways to deliver fast and dramatic results to your complexion.


Brightening serums will help to minimise the appearance of pigmentation and balance your skin tone for a more even colouring. Brightening serums are also often packed full of antioxidants. This is because pigmentation is mainly caused by external aggressors such as free radical and sun damage so the best way to prevent pigmentation from forming in the first place is to protect your skin with antioxidants.


The Ordinary have a large selection of high-performance serums which can be used to protect skin against free radicals and brighten the complexion. The Ordinary Vitamin C Suspension 23% + HA Spheres 2% is one of the most effective for tackling pigmentation. Vitamin C itself is not only a highly effective antioxidant to protect the skin from damage but is a natural skin brightener. The water-free, silicone-free stable formula is boosted with spheres of hyaluronic acid which ensure that skin isn’t left feeling dehydrated after application.


Another popular vitamin C product is the Skinstitut Vitamin C 100%. This pure form L-Ascorbic Acid is a lightweight powder which should be blended into other Skinstitut treatment products to enhance their results and brighten the skin. The Ordinary also offer their 100% L-Ascorbic Acid Powder which works in the same way.

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Recent reviews on Antioxidant and Brightening Serums products

The Ordinary BuffetThe Ordinary Buffet
The Ordinary
The Ordinary Buffet

Great beginning anti aging serum

Initially I was concerned using an active ingredient serum on my face....but with slowly introducing the product ( started with hydrochloric acid) I see results! Face looks more youthful and the dreaded wrinkles have improved!
The Ordinary The No-Brainer SetThe Ordinary The No-Brainer Set
The Ordinary
The Ordinary The No-Brainer Set


Worth every cent! If you dont know where to start get this kit! Youll see results pretty much straight away
The Ordinary BuffetThe Ordinary Buffet
The Ordinary
The Ordinary Buffet

Can’t go wrong!

My number one go-to hero product. Such a good all rounder serum and great price point. Plumps the skin and makes it so juicy. What more could a girl want?! Love!